RSVP for Next Week's Event:
In this week's Vyral Marketing Team Training, we're covering how to promote a Live OnAir Google Hangout. You'll learn...
(1:00) Creating excitement on promoting a live Google OnAir Hangout
(3:45) What makes live events effective or ineffective
(7:50) What makes a live event successful?
(10:00) The storyline of the hangout
(14:00) Project management checklist in Basecamp for Live OnAir Hangout
(18:00) The benefit for the buyer to join the event
(21:30) Examples of Live Google OnAir Events
(24:00) 3 step email launch system - Scheduling Live Google OnAir Hangout emails
(26:00) Social media sharing with Facebook for the event
(27:00) Google Hangout Overlay trailer template
(28:00) YouTube Description for trailer and blog post for the event
(29:30) Invitation email for the hangout
(33:15) Tasks taking place during the event
(35:00) Viewing all the people that attend the event
(38:00) Post event Promotion (including social media posts, gathering the people that attended the event, and adding the replay to social media and blog)
(46:30) Call to action for each event
(48:00) The trade-offs of doing a live event vs. an educational video
(50:00) The importance of the headline for the event
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