Example Co-Marketing Partner Direct Offer Lead Generation Email

By Frank Klesitz

I’m sure you’ve heard me talk about the importance of a co-marketing plan to grow your business – basically you partnering up with other businesses or professionals who have access to your ideal customers.

One of the benefits you can offer to your co-marketing partners from time to time is mailing YOUR database with a direct, helpful offer to generate “now” business for them. This can be a part of your marketing agreement with regard to how you bring value to them.

In this week’s blog post, I simply want to share with you a direct offer lead generation email I wrote for a real estate agent in San Diego County to works with a solar panel provider. The email will be sent from the real estate agent to THEIR own email database to drive business to his solar co-marketing partner.

Contact us if you’d like custom lead generation email written for you.

Our custom copywriting rates are $125 an hour and we can generally knock these out with research, drafts, proofreading, and finalization in about 2-3 hours.

The email example is below:

SUBJECT: A personal recommendation for San Diego residents

Friends and clients –

Your home electric rates in San Diego County are going up at about 6% a year.

I just wanted to write you because if you’re paying over $150 a month for your energy bill, and ESPECIALLY if you have A/C, getting solar panels on your home will reduce your electric bill by about 1/3 immediately. It’s possible to even eliminate your electric bill.

Homes with solar are preferred by home buyers, especially in East County.

So if you’re thinking of selling your home – get solar panels and your home value will increase so I can sell it for more money.

But a warning...

There are a bunch of companies who do this with less than reputable results. The ads are everywhere as I’m sure you know.

Call Dave at Stellar Solar at 619-884-9899 or email dave@stellarsolar.net to find out the money you’ll save with solar.

If you don’t mind the solar panels on your roof – you can get these installed with no money out of pocket with a 25 year warranty. Construction takes only 2 days.

I’m just writing you because this is a smart move and I recommend Dave, he has over 40 reviews on Yelp, Better Business A+, and won “Best Solar Panel Company” out of 250 companies from Union Tribune.

He will be honest and tell you how the solar game really works.

So before your energy bills skyrocket this summer, especially if you have A/C, give Dave a call today and tell him I sent you.

You’ll want to get on this now if you’re interested – the 30% Federal Tax Credit expires Jan 1st, 2017 and there’s a solar metering cap expiring early 2016.

And of course, if you need to buy or sell your home, contact me and I can make it painless and easy for you.

I’ll send you the best San Diego homes for sale in your criteria if you’re looking to buy, and help you get the highest sales price on your home with my 5 Day Blitz Strategy if you want to sell.

Just want to keep you updated on housing and home improvement methods to keep your home value up. Call me if you need help buying or selling real estate, and call Dave if you’re interested in solar.

Daniel Beer