July 15, 2014

Welcome New Client Lance Woodley

Vyral Client Lance Woodley
How did you hear about us?

I met Scott at the RATE Mastermind event in Temecula last week with some other top agents and Matt Wagner. Scott and I chatted about the results they are getting for other top RATE agents and the Duncan Duo said some great things about what Vyral has done for them in the first 30 days on the program.

What motivated you to call us?

I took the call with Scott because the concept is something we are missing in our business and frankly we are not touching our database enough to get results and take our business to the next level.

Summarize where you're at with your business....

I am the Broker/Owner of my business and we are really looking to grow over the next 5 years. I have 4 agents that do both listings and work with buyers. I am in the process of hiring another agent as well. I also have two amazing admin staff members and everyone on my team  is full time. Last year we did 100 transactions and we are really looking to grow.

What are your business goals?

 
Our goals as a company are to hit 150 transactions this year and 200 next year. I will bring on 1-2 more agents and really focus on systematizing our phone call fall up. Whether that means implementing round robin calling for our agents or hiring an ISA. Our long term goals are to have 3 offices systematized and having 10% of the market share and closing 1,000 transactions per year and I am aiming to achieve this within 5 years.

How many people are in your database?

We have roughly 2,000 people that we could be touching but we never had a strategy to implement the right touch.

What are you doing to market to your database now?
 

Right now we send out a monthly newsletter to our database and we send a day timer/Pen with our Company information on it around Christmas time to 300 of our past clients. We also send out small gifts for clients that send us referrals. This clearly is not enough and we are really looking to adding custom educational value to our database.

Why did you hire us?


I hired Vyral Marketing to grow my business. I needed to engage in social media and with video. They are experts at allowing me to put in minimal time and get custom video emails out to my database to stay top of mind so that I can really nurture my database and help more people buy or sell.

Why not do this yourself?

I do not have the time or the systems in place to pull this off at the level Vyral will be able to do it for us.

What results do you expect?

I expect to get at a minimum 10x ROI on my investment which would be on the low side based on the lack of attention my database has been getting.

What's your personality type? How do you like to be communicated with?

I like to communicate with people in a real way and I prefer text or a phone call. It is a much more personal touch than an email.

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