Welcome New Client Kathy Vallee

Vyral Client Kathy Vallee

Scott: Tell me a little bit about your team structure.

Kathy: It's a small team. It is my husband and a couple of part time administration staff.

Scott: What are you projections for the amount of deals you'll do this year?

Kathy: We are aiming to do about 100 and we are pretty consistent year in and year out with those numbers.

Scott: What's your average selling price?

Kathy: Probably around $215,000 obviously there is always a range of price.

Scott: Tell me a little bit about your database - how many total contacts do you think you might have?

Kathy: Around 700 – but that is not including all of our social media so there could be a lot more.

Scott: How are you staying in touch with them?

Kathy: Our Company has a pretty robust housing market update that we put out to them, mostly email. It's not custom, it's just housing reports based on the area they live in. We also do seasonal emails - for birthdays and holidays.

Scott: What do you see as your biggest marketing challenge?

Kathy: Doing it all. Getting it where it needs to go. We have a custom website and a custom lead generation website, which has bothered me because, if you’re not an inbound client, all the content they create goes away - I'm not a fan of that.  I know videos are what we need to do - we need to create custom content that won't go away.

Scott: How did you hear about us?

Kathy: I signed up for a workshop last year but I was unable to attend because of timing and I have been following everything Vyral has been doing and now is the right time to implement this into our business.