![]() |
| Vyral Client Tracy Paulsen |
Tracy: I've been mainly a new construction guy all my life, 35 years. The new construction market really crashed in 2010 I jumped into coaching and I started doing all these things like following the top agents all over the country - on Facebook, webinars, etc. And then all of a sudden I see this Get Vyral thing. I kept seeing it more and more - and I knew I had to modernize myself and get more marketing done the right way. I've been doing business the old fashion way, so it's time to change.
Scott: What agents were you following?
Tracy: Greg Harrelson, Jeff Quintin, I've heard of Monica Diaz - I think I sat behind her the other day at an event. I saw a webinar of hers the other day and it really hit home because I was getting sick of this business. It got to the point where I wanted to get out. She went on and explained what her experience was and it made me realize that there are people out there selling more homes and working fewer hours. I'm not doing it right way, I'm doing it the old fashion way and that needs to change.
Scott: Summarize where you are with your business right now and what your goals are for this year and down the road...
Tracy: Long term I just want to get this more organized. I would like to get to the point where people are calling me and asking to list their house for them, rather than me doing the really old fashioned type of selling. I'm getting burnt out. I want to get modernized because I know this is where the world is going. Everybody loves video. You guys are attractive to me because you offer a coach and accountability. I need someone to help me through the process - let me know what I'm doing right, doing wrong, what I need to change.
Scott: Tell me a little bit about your database - how many people do you have in there?
Tracy: I talked to my part-time assistant the other day about it. My database is pretty small because I didn't keep email addresses. I kept names, addresses, and some phone numbers. Now I'm going to have to start going back and calling people and letting them know I have some updates and need to get their emails. I'm going to get a lot of new emails, going to start working that hard right away.
Scott: How do you generate business now? What has been working well for you in your business?
Tracy: I do represent a builder, so that has been my number one source of income. I don't want to have to rely on that. I had two builders in 2010 that I'd worked with for 10 years but one retired and the other decided to list with his daughter. I'd love to not have to work on Sundays, be able to have a weekend off sometime. I admire these people that are selling 100 homes or more and they have lives, take vacations. They make a good income and don't have to work as much.
Scott: What results are you expecting by working with us?
Tracy: With as little as I've been doing, I'm thinking I could double my business. I think with your marketing it's going to be a lot easier to stand out. Being in a smaller town like Omaha, a lot of people don't know about this type of marketing strategy, or aren't using this kind of technology.

No comments:
Post a Comment