VIDEO OF THE WEEK: What's Going on with Interest Rates and What Does it Mean for You?

We’d like to congratulate Vyral Client Monique Walker in Phoenix, AZ with the best video of the week, scoring 20 out of 22 points (90.9%) on the perfect video checklist. “What's Going on with Interest Rates and What Does it Mean for You?" 

See the live video here

Great job Monique on using your preferred lender Tom Ross. You two show great enthusiasm together and really converse well over video. Your topic was helpful and informational to your viewers, while maintaining humor throughout the video. Next time, we would suggest zooming the camera in slightly more to eliminate the space over your head. Also, remember to include the benefit after stating your video topic and pointing your viewers to your call to action links on the blog for the free home value report and the full home search. Overall, great job Monique! We look forward to more great videos!

Ideal Videography (10 points)

(yes) Is the audio clear and strong?
(yes) Did you record 16:9 widescreen at least 720p?
(yes) Does the video and the audio sync (lips match voice)?
(yes) Are you off-center in the frame for graphics (rule of thirds)?
(1/2) Are you zoomed in to fill 1/3 of the frame?
(yes) Are you looking slightly up or directly at the camera?
(yes) Did you remove all background noise?
(yes) Did you remove all background light (i.e. close the window)?
(yes) Do you have a light source shining on you (ideally outdoor)?
(yes) Is the background simple as not to distract from the message?

Ideal Presentation (8 points)

(yes) Is your video under 3 minutes in length?
(yes) Did you introduce yourself and what you do first?
(1/2) Did you state the point of the video second (and the benefit)?
(no) Did you give a quick call to action third?
(yes) Are you enthusiastic in your presentation (show emotion/smiling)?
(yes) Are you conversational and not obviously reading a script?
(yes) Do you look at the camera the entire time?
(yes) Did you share 1 specific, clear idea (ideally Q&A)?

Ideal Editing (4 points)

(yes) Are the video transitions smooth?
(yes) Did we include a brief animation logo introduction?
(yes) Did we include graphical text on key points?
(yes) Did we include your contact information on a lower third?

+BONUS Points (4 points)

(no) Did we use jump cuts to keep the video moving and tight?
(no) Did we zoom in for a close up portrait to emphasis important points?
(no) Did we include client approved background music from YouTube library?
(no) Did we include client provided B-roll of pictures or slides?