VIDEO OF THE WEEK: Northern Virginia Real Estate Market Update

We’d like to congratulate Vyral Client Jody Donaldson in Chantilly, VA with the best video of the week, scoring 21 out of 22 points (95.5%) on the perfect video checklist. “Northern Virginia Real Estate Market Update"

See the live video here

Great video, Jody! The content was informative and you were well rehearsed, which really showed that you knew what you were talking about. A few things that you could improve on would be the length of the video. The call to action at the end was rather long and put your video well past the 3 minute mark. Also, having such a long call to action at the end made the video come off as a little salesy, leaving the educational portion all but forgotten to the viewer. It's best to keep the call to action short and to the point to avoid giving off that feeling. Overall, great work, Jody. We look forward to seeing more great content like this in the future!

Ideal Videography (10 points)

(yes) Is the audio clear and strong?
(yes) Did you record 16:9 widescreen at least 720p?
(yes) Does the video and the audio sync (lips match voice)?
(yes) Are you off-center in the frame for graphics (rule of thirds)?
(yes) Are you zoomed in to fill 1/3 of the frame?
(yes) Are you looking slightly up or directly at the camera?
(yes) Did you remove all background noise?
(yes) Did you remove all background light (i.e. close the window)?
(yes) Do you have a light source shining on you (ideally outdoor)?
(yes) Is the background simple as not to distract from the message?

Ideal Presentation (8 points)

(no) Is your video under 3 minutes in length?
(yes) Did you introduce yourself and what you do first?
(yes) Did you state the point of the video second (and the benefit)?
(yes) Did you give a quick call to action third?
(yes) Are you enthusiastic in your presentation (show emotion/smiling)?
(yes) Are you conversational and not obviously reading a script?
(yes) Do you look at the camera the entire time?
(yes) Did you share 1 specific, clear idea (ideally Q&A)?

Ideal Editing (4 points)

(yes) Are the video transitions smooth?
(yes) Did we include a brief animation logo introduction?
(yes) Did we include graphical text on key points?
(yes) Did we include your contact information on a lower third?