Welcome New Client Paul Vyhnalek

Vyral Client Paul Vyhnalek

Scott: Paul, tell me again, how did you hear about us and what motivated you to call us?

Paul: As far as motivation goes, it doesn't take very long to realize that this has to be implemented into your business. Between all the integration and all the different social media updates, the ability to reach out and stay in contact with your database coming from a position of contribution and education needs to be a large part of our business. So, your organization seems to fit that very well with what I am trying to do. As far as how I found out about you, there are very few top producing agents or gurus that you hear, talk to, or interact with that don’t bring you up in the conversation somewhere along the line. At this point, I just went online, looked at you guys, and here we are.

Scott: Awesome. So, summarize where you are at with your business and your goals this year, and over the next couple years as you grow.

Paul: Sure, so I've just got a small team. I was a real estate investor for many years. We’re consistently turning around 20 transactions a year over the last couple years. Obviously we want to increase that and grow to 40,60, 80, 100 transactions. I’m gonna do my best to commit to growing in order to facilitate whatever is necessary to make that happen. So those are the goals. Over what time frame, it would certainly be nice to be able to turn it into a 40 or 50 throughout 2015 and move on from there.

Scott: Excellent. Tell me a little about your database right now. I know we already talked about it , but tell me about it again. How big is it? How many true METS do you have? And what are you doing right now with it?

Paul: Okay, well, I use top producer as a CRM. Presently, the database as far as METS is somewhere between 100-250. I say that because we’re not really doing a good job of staying in touch with them. As far as haven’t METS, we've easily got 4,000 people in there . A majority of those come from some sort of internet generated lead and other resources. That said, we've used other drip campaigns with limited success primarily due to our limited consistency. That’s where we’re at, and where we’re going is to try and improve on all of that.

Scott: Why not do this type of program yourself?

Paul: Oh my God. Are you kidding? Not a chance. Tried that. Been there. My assistant just keeps looking at me and saying “Another thing that we’re not gonna follow through on?” We certainly need somebody that’s going to do it in a very professional manner. We want to be perceived as a professional in our industry, if not a top professional in our industry. We just need to hire the right people or the right group to do it properly this time. After many attempts at doing it ourselves and not following through, it’s time to get the right people to do it.

Scott: Last question: What results do you expect? What results do you want to see?

Paul: I want to see the phone ringing with interested people… constantly. One after another. That’s hard to say because when you've allowed yourself to see dismal or poor results, that’s your perception of what it’s going to be like in the future. Obviously, that’s why we’re here. We can't allow that to happen again. So, I would love to see a few transactions under contract by the end of the year. I want to double my business next year, and I want this to be an integral part of that.